Retention Reset
Our flagship offering, combining our lesser services into a comprehensive package of support. Done-with-you-services are paired with expert training and advisory to bring results to a new level. Increase the lifetime value of your customers and get more repeat customers.
OVERHEARD
Reasons to do this now:
Customer Acquisition Cost
“Our paid traffic ad costs keep going up. Seems we need to pay more acquire the next new customer. That’ll only work if we increase Customer Lifetime Value. Help me do that!” – Director of Digital Marketing
Do it right
“I know that getting this all set up in this way is going to cost more. But I want to do this right now. We’re going to do it the way it should be this year, the way I’ve wanted to before but didn’t have your help. Now we do. It’s going to be amazing.” – Chief Marketing Officer
Waited too long
“I’ve known we needed to get more repeat customers. It changes the economics of traffic when LTV goes up. For too long we’ve been chasing growth through new customers. Now we’re going to dial in the 2x, 3x customers with your help.” – Marketing EVP.
FAQ's
How long does this take to show results?
Results as measured by an increase in revenue from the email marketing / SMS aspect of this service show up after 6 weeks, accelerating after 3 months of the List Reset. The Retention Audit identifies the ‘low hanging fruit’.
Our audit informs our answer to this question: what needs most improvement? Once priorities are clear, we measure results in months, not years. In a 2023 project, we increased return customer rate 54% for the year, working June through November, so after 5 months.
How long is this engagement?
Your agreement for this Retention Reset is for 12 months. If after 2 months you want to break the agreement, if for any reason it’s not what you’re wanting, then we’ll gladly cancel it at that time. Thereafter we both commit to being present and working through our Reset in the order that we prioritize with your input.
COMPARE SERVICES
Advisory & done-with-you services:
Retention | List | Brand | |